“What Rich People Know & Desperately Want to Keep a Secret” is a book that purports to reveal the secrets of the wealthy and how they became successful. It is written by Brian Sher, a motivational speaker and business coach who has worked with high-level executives and entrepreneurs.

According to Sher, the key to becoming wealthy is to have a wealth mindset, which means having the right attitude and habits that allow you to accumulate wealth over time. He argues that the wealthy have a different way of thinking about money and success than most people, and that this mindset is what sets them apart.

One of the main principles that Sher advocates is the importance of setting goals and taking action to achieve them. He argues that the wealthy are willing to take risks and make sacrifices in order to achieve their goals, while most people are too afraid to take action and end up stuck in the same place.

Another key factor that Sher identifies is the importance of building relationships and networks. He argues that the wealthy understand the value of connecting with other successful people and leveraging those relationships to further their own success. This includes building a strong support system of advisors and mentors who can offer guidance and help open doors to new opportunities.

Sher also emphasizes the importance of continuous learning and personal development. He argues that the wealthy are constantly seeking out new knowledge and skills in order to stay ahead of the game, and that this focus on self-improvement is what allows them to achieve their goals.

Overall, “What Rich People Know & Desperately Want to Keep a Secret” is a book that aims to inspire readers to think differently about wealth and success and to take action to achieve their goals. While it offers some practical advice and tips, it is ultimately a motivational book that seeks to help readers shift their mindset and take control of their financial future.

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